SEO report of annual-travel.co.uk

Redirected to www.policydirect.co.uk/

policy direct   travel insurance, home insurance, cycle ...

www.policydirect.co.uk/

Policy Direct - travel insurance, quote and buy online, cycle insurance, home insurance

   

 Tasks

  • Select one version of your site as main and make a redirect from other versions to that one.
  • Avoid using deprecated HTML tags.

 SEO

URL

Domain : www.policydirect.co.uk/

Character length : 23

Title
policy direct   travel insurance, home insurance, cycle insurance and more
Description
Policy Direct - travel insurance, quote and buy online, cycle insurance, home insurance
Keywords (meta keywords)
holiday insurance, travel insurance, ski insurance, winter sports, online insurance, immediate cover, wedding insurance,cycle insurance, home insurance

Error! Using “meta keywords” is meaningless in a while.
Open Graph Protocol

Error! The website does not use the OG (Open Graph) protocol.

Dublin Core
Dublin Core is not used
Underscores in the URLs
Good! No underscore (_) found in the URLs.
Search engine friendly URLs
Good! The website uses SEO friendly URLs.
Checking the robots.txt file
The robots.txt file is missing!

 Social

Social Engagement

No info found.

 Content

Doctype
HTML 5
Encoding
Perfect! The character encoding is set: UTF-8.
Language
We have found the language localisation: ”en”.
Title
policy direct   travel insurance, home insurance, cycle insurance and more

Character length : 80

Improve! The website address (title) should be between 10 and 70 characters in length.
Text / HTML ratio
Ratio : 15%

Acceptable! The text / code ratio is between 15 and 25 percent.
Headings
H1H2H3H4H5H6
141000
Heading structure in the source code
  • <H2> Travel Insurance
  • <H2> Cycle Insurance
  • <H2> Wedding Insurance
  • <H2> Home Insurance
  • <H1> Welcome to Policy Direct
  • <H3> Specialist & bespoke Travel Insurance
Word cloud
  • insurance23
  • travel8
  • policy6
  • direct5
  • cover5
  • online5
  • home4
  • products3
  • multi-trip3
  • standard3
  • specialist3
  • annual3
  • get3
  • includes3
  • wedding3
  • quote3
  • added2
  • sports2
  • sport2
  • offer2
  • call2
  • registered2
  • page2
  • single2
  • gadget2
  • cycle2
  • benedicts2
  • limited2
  • might2
  • instant2
  • requirements2
  • policies2
  • needs2
  • phone2
Keyword matrix
wordtitledescriptionsheading
insurance
travel
policy
direct
cover
online
Two Word cloud
  • travel insurance5
  • policy direct3
  • insurance our2
  • annual multi-trip2
  • home insurance2
  • insurance find2
Three Word cloud
  • travel insurance our2
  • insurance find out2
404 Page
The website has a 404 error page.
Flash content
Good! The website does not have any flash contents.
Frame
Good! The website does not use iFrame solutions.
Images
We found 7 images on this web page.

Good! Every image has an alternative text attributes set on this website.

 Readability

Flesch–Kincaid Grade Level
7.30
Flesch Reading Ease
57.20
Coleman Liau Index
12.00
Automated Readability Index (ARI)
6.10
Dale–Chall Readability
6.80
SMOG Index
10.80
Spache Readibility
5.00
Number of letters
2066
Number of words
414
Number of sentences
51
Average words per sentences
8
Number of syllables
692
Syllables in words
723
Average syllables in words
1.67
Number of words in first three syllables
88
Percentage of word / syllables
21.26
Words not in Dale-Chall easy-word list
167
Words not in Spache easy-word list
112

 Technologies

Deprecated HTML elements
Good! No deprecated HTML tags are detected.
Redirection (www / not www)
Error! The web address is accessible with and without www!
Deprecated HTML elements
Good! No deprecated HTML tags are detected.
Printability
Suggestion! Unfortunately, no printer-friendly CSS found.
Meta Tag (viewport tag, mobile devices)
Error! The meta tag named viewport is missing.

 Speed test

Server response time
The server response time is fast enough.
Table layout
Good! No nested tables found.
Number of HTTP resources
38
Number of source domains
4
Render blocking resources
The elements below are blocking the “above the fold” rendering.
List of render blocking javascript files
  • http://www.policydirect.co.uk/js/jquery.js
  • http://www.policydirect.co.uk/js/plugins.js
List of render blocking css files
  • http://fonts.googleapis.com/css?family=Lato:300,400,400italic,600,70...
  • http://www.policydirect.co.uk/css/bootstrap.css
  • http://www.policydirect.co.uk/style.css
  • http://www.policydirect.co.uk/css/dark.css
  • http://www.policydirect.co.uk/css/font-icons.css
  • http://www.policydirect.co.uk/css/animate.css
  • http://www.policydirect.co.uk/css/magnific-popup.css
  • http://www.policydirect.co.uk/css/responsive.css
  • http://www.policydirect.co.uk/css/custom.css

 Speed test – Javascript

Javascript
Good! Just a few javascript files are detected on the website.
  • http://www.policydirect.co.uk/js/jquery.js
  • http://www.policydirect.co.uk/js/plugins.js
  • http://www.policydirect.co.uk/js/functions.js
File size of all javascript files combined
751.19KB
Javascript minifying
You can save 17.6KB (20% compression) on the analysed URL by minifying the javascript files.

 Speed test – CSS

CSS
Error! Too many CSS files detected that slows down the page load.
  • http://www.policydirect.co.uk/css/bootstrap.css
  • http://www.policydirect.co.uk/css/dark.css
  • http://www.policydirect.co.uk/css/font-icons.css
  • http://www.policydirect.co.uk/css/animate.css
  • http://www.policydirect.co.uk/css/magnific-popup.css
  • http://www.policydirect.co.uk/css/responsive.css
  • http://www.policydirect.co.uk/css/custom.css
File size of all css files combined
655.40KB
CSS minifying
You can save 100.2KB (17% compression) on the analysed URL by minifying the CSS files.

 Speed test – Compression

Uncompressed size of the of the HTML
19.00KB
Gzip compression
Error! By using Gzip you can save 368.3KB (70% compression) on your site.

 Speed test – Browser cache

Number of static resources (image, JS, CSS)
28
Browser cache
The browser cache is not set correctly for all elements.
URLDuration
http://www.policydirect.co.uk/css/animate.cssExpiry time is not specified
http://www.policydirect.co.uk/css/bootstrap.cssExpiry time is not specified
http://www.policydirect.co.uk/css/custom.cssExpiry time is not specified
http://www.policydirect.co.uk/css/dark.cssExpiry time is not specified
http://www.policydirect.co.uk/css/font-icons.cssExpiry time is not specified
http://www.policydirect.co.uk/css/magnific-popup.cssExpiry time is not specified
http://www.policydirect.co.uk/css/responsive.cssExpiry time is not specified
http://www.policydirect.co.uk/images/bicycle-white-22px-H.pngExpiry time is not specified
http://www.policydirect.co.uk/images/facebook-logo.pngExpiry time is not specified
http://www.policydirect.co.uk/images/grid.pngExpiry time is not specified
http://www.policydirect.co.uk/images/home-white-22px-H.pngExpiry time is not specified
http://www.policydirect.co.uk/images/pattern2.pngExpiry time is not specified
http://www.policydirect.co.uk/images/slider/cycle-insurance-bg.jpgExpiry time is not specified
http://www.policydirect.co.uk/images/slider/dark-blue-bg.jpgExpiry time is not specified
http://www.policydirect.co.uk/images/slider/gadget-insurance-bg.jpgExpiry time is not specified
http://www.policydirect.co.uk/images/slider/travel-insurance-bg.jpgExpiry time is not specified
http://www.policydirect.co.uk/images/slider/wedding-dress.jpgExpiry time is not specified
http://www.policydirect.co.uk/images/twitter-logo.pngExpiry time is not specified
http://www.policydirect.co.uk/images/web-logo-60h.pngExpiry time is not specified
http://www.policydirect.co.uk/images/web-logo-retina.pngExpiry time is not specified
http://www.policydirect.co.uk/images/web-logo-reversed-100H.pngExpiry time is not specified
http://www.policydirect.co.uk/images/web-logo-reversed-retina.pngExpiry time is not specified
http://www.policydirect.co.uk/js/functions.jsExpiry time is not specified
http://www.policydirect.co.uk/js/jquery.jsExpiry time is not specified
http://www.policydirect.co.uk/js/plugins.jsExpiry time is not specified
http://www.policydirect.co.uk/style.cssExpiry time is not specified
http://www.google-analytics.com/ga.js2 hours

 Speed test – Images

File size of all images combined
590.52KB
Image optimisation
You can save 104.4KB (33% compression) by optimising the images below:

 Links

We found a total of 25 different links.
Internal links: 16
External links: 9

External links:

Link text (anchor) Link strength
gadget insurance
Get an Instant Quote
Get an Instant Quote
Gadget Insurance
https://www.facebook.com/PolicyDirect
Facebook page
https://twitter.com/Policy_Direct
Twitter
https://www.facebook.com/stbinsurance

Internal links:

Link text (anchor) Link strength
http://www.policydirect.co.uk/index.html
home page
insurance
travel insurance
wedding insurance
cycle insurance
home insurance
about
news
contact
Find out more
Find out more
Get a home insurance quote
Wedding Insurance
Bicycle Insurance
Travel Insurance

 Website security

IP
212.69.199.130
External hidden links
Good! No hidden external links found
Looking for eval()
Good! No eval(bas64_decode()) scripts are found
Checking for XSS vulnerability
No XSS vulnerability found
Email encryption
Good! We have not found any unencrypted email addresses.

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annual-travel.co.uk

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unoccupiedpropertyinsurance.co.uk

unoccupiedpropertyinsurance.co.uk

 Icons

Favicon
Error! No favicon is found. Using favicon helps to build a better brand quicker.

 Typos

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